“Choiception” has just come up with a creative way to promote the upcoming release of his next album. The following video has three friends pondering on how Choi’s music found it’s inspiration and inception. It’s a silly watch but an effective comedic short that cleverly sneaks in a promotional angle. Spoiler alert: It was Pepper.
Just ‘Cause: David Choi Presents “Choiception”
a-Tunes 